The Concept

Captivating Modern Luxury

The marriage of fine European clothing with a soulful California attitude could not provide a better foundation for luxurious everyday style. Allora by Laura is a space where fashion lovers can interpret for themselves just how to wear bias cut column dresses, cashmere wraps, retro jumpsuits, leather jackets, and curated accessories. Exclusive, captivating silhouettes inspire and enhance the daily wardrobe as well as special event ensembles. Delighting in what's wonderful to wear and finding the perfect piece to express yourself is the Allora experience.

Upcoming Events
  • ALI GRACE and DOROTHEE SCHUMACHER

    Trunk Show

    ALI GRACE & DOROTHEE SCHUMACHER

    May 5-7, 2022

    Internationally recognized jewelry designer, ALI GRACE, continues to create modern yet timeless designs. Her collection reflects a hybrid of urban/coastal aesthetic — sculptured, organic textures allow precious stones to be showcased with an edge. Together with DOROTHEE SCHUMACHER, whose collection feminizes ready-to-wear with a natural sense of sophistication and contemporary wardrobe thinking, creates a very provacative mix.

  • Allora Loves Art: Bobbi Bennett

    Allora Loves Art

    GLOBAL AWARD-WINNING & RENOWNED ARTIST, BOBBI BENNETT HAS CREATED STOKED SURFBOARDS: THE DESIGNER SERIES

    May 21, 2022 | 5:00-7:00 PM

    Come visit the epic installation of Bobbi's fashion editioned, deconstructed surfboards. Both vintage and new surfboards from top name brands including Rip Curl, Dennis Williams, Rockin Fig, and Channel Islands will be on display and curated alongside Allora's best designer clothing.

    Bobbi’s conceptual surfboard representation of iconic fashion labels from Gucci, Prada, and more will be exhibited starting May 21st.